About Us
Goharshid: A Tale of Love and Commitment to Authentic Iranian Flavor
The story of “Goharshid” did not begin with a dream; it was born from the heart of a deep and specialized experience. A story shaped by years of working at the beating heart of Iran’s food industry and understanding the complex, winding path of exports. We had witnessed up close a hidden treasure: Iranian agricultural products of world-class quality that often fell short of their true standing due to poor presentation and inadequate packaging. This concern turned into a mission — to establish a brand that would serve as a bridge between this exceptional quality and global standards.
Our Philosophy: From Expertise to Commitment
The founders of “Goharshid” are a team of experts in the food industry and international trade. Our philosophy is simple: we will not offer you a product unless we, as experts, have complete faith in its quality. This means meticulous oversight in selecting the finest raw materials from the most reputable farmers, obsessive quality control, and presenting the product in packaging that preserves both its value and beauty. Goharshid is the outcome of this professional approach and commitment to delivering the best.
Meet Our Experts
Bidram Fahimeh
Head of Quality Control
With over 12 years of experience in food science, they are the final guardian of quality at Goharshid, ensuring the product that reaches you is flawless and unrivaled.
Razzazzadeh Farinaz
Head of Sourcing & Farmer Relations
With over 12 years of experience in food science,Her mission is to travel to the pristine regions of Iran to find the most authentic products directly from the source. By building sustainable and fair relationships with farmers, he ensures that only the best deserves the Goharshid name.
Zahab Azadeh
Logistics & Supply Chain Manager
With over 12 years of experience in food science, Her ensures that our products make a safe and swift journey from the farm to your home, maintaining their full quality and freshness. His core expertise is the precise management of warehousing and distribution networks
Arjenani Mona
Director of Consulting & Technical Services
With over 17 years of experience in food science, Drawing on deep knowledge in food science and a complete understanding of production processes, he guides our business partners from idea to final product to achieve the highest standards of quality and innovation
Our Journey: From Knowledge to Global Markets
Goharshid Zendehrood (Foundation of Expertise)
Our starting point was knowledge. Goharshid Zendehrood was founded with the aim of providing specialized consulting to businesses in the food industry — an experience that turned "precision and uncompromising quality" into the core DNA of our brand.
Goharshid Sanat Naqsh-e Jahan (Turning Knowledge into Product)
After years of consulting, we decided to take action ourselves. This company was born to transform that knowledge into a tangible product, designing production and packaging processes to create world-class products.
Goharshid Nesf-e Jahan Ali Qapu (Gateway to the World)
After achieving global standards, the final step was to bring this quality to the hands of the world. This company serves as the holding’s specialized export and import arm — our and your gateway to the world.
Our Core Units
Quality at "Goharshid" is no accident; it is the result of a precise, professional process across our various units. From farm to your home, these four core units ensure our commitment to you:
Procurement & Authenticity Verification Unit
We travel across Iran to connect directly with the most dedicated farmers. This unit ensures that every product bearing the "Goharshid" name is handpicked from the most authentic and highest‑quality farms.
Quality Control & Innovation Unit
No product enters our packaging line without passing rigorous quality control tests. Operated by food industry experts, this unit guarantees the safety, taste, and uncompromising quality of all our products.
Packaging & Branding Unit
We believe that a product of such quality deserves a luxurious “attire.” Our design team creates packaging that not only preserves flavor, aroma, and freshness, but beautifully tells the story and heritage of the product.
Commerce & Export Unit
Our expertise in international trade ensures that Goharshid products travel through the most complex logistical routes while fully meeting global standards — reaching customers anywhere in the world with their original quality intact.
Mission, Vision & Values
Our Mission
Handpicking the finest and highest‑quality products
Our Vision
To become a name synonymous with quality and authenticity
Our Values
Uncompromising quality, respect for farmers, complete transparency